01
Marketing teams are constantly being asked to
handle simple, repetitive adaptations.
Why web-to-print ?
When every local request turns into a whole new project.
A poster to adapt, a price to update, a piece of collateral to approve, a follow-up to handle… As your network grows, local communications become increasingly difficult to manage.
02
Files and versions get scattered
across emails, shared folders, and external service providers.
03
Local teams lack the agility they need,
even though local opportunities demand a fast response.
The web-to-print concept
One central strategy that empowers teams to act locally.
Head office sets the framework, IPOCAM centralizes the templates and rules, and local teams only customize the information they’re authorized to change.
1
2
3
The brand sets the framework.
The central teams define the templates and customization rules.
- Logo, colors, and brand elements locked
- Clearly defined editable areas
- Approved formats and materials
The platform centralizes and automates
The right templates are made available to the right users within a secure framework.
- Centralized library
- Permissions and access by user profile
- Built-in brand controls
The teams customize and order
Each user customizes their materials, then distributes or orders them directly.
- Local information
- Prices, dates, offers, and contact details
- PDF, print, or digital distribution
A complete journey, from customization to final delivery
IPOCAM manages the entire process.
From customising your marketing materials to delivering them to each location, we manage every step to ensure quality, responsiveness and reliability.
Customization
Easily customise your marketing materials online.
Approval
We check and approve your files before they go into production.
Printing
Your marketing materials are printed using high-quality inks and paper.
Finishing
Cutting, folding and finishing give each item its final form.
Packaging
Your marketing materials are carefully packed and protected for transport.
Shipping
Your orders leave our production facility and are dispatched promptly.
Delivery
Your marketing materials arrive at your location, ready to use.
✓
You manage the request. IPOCAM takes care of the rest.
One dedicated point of contact, support at every stage and marketing materials delivered wherever you need them.
Quality
assured
assured
Reliable turnaround
times
times
Personalised
support
support
More than just a printing service
A new way to manage communications across your network.
Traditional management
- × A new request for every adaptation
- × Approvals handled by email
- × Files that are difficult to keep track of
- × Local autonomy that’s difficult to manage
- × Plusieurs prestataires à coordonner pour produire, façonner, conditionner et expédier
With an IPOCAM platform
- ✓ Reusable templates that are always up to date
- ✓ A pre-approved brand framework
- ✓ A single library for all your materials
- ✓ Local autonomy that stays aligned with your brand
- ✓ One trusted partner to manage the entire process through to final delivery.
Your organization is unlike any other.
Your solution shouldn’t be standard either.
Every company has its own users, rules, approval workflows, local constraints, and specific communication materials.
Before designing a solution, we take the time to understand how your communications actually work.
Your challenges
Understand your goals, constraints, and priorities.
Your workflows
Identify real needs and user journeys.
Your custom-built
solution
Design a platform tailored to your organization and its specific rules.
Its activation
in the field
Empower your teams and networks to take action effectively.
A custom approach, aligned with your processes and objectives.
Benefits for the entire organization
Everyone becomes more efficient, without compromising brand consistency.
The platform streamlines collaboration between head office and local teams.
Marketing Departments
You stay in control while reducing repetitive requests.
- ✓Brand guidelines protected
- ✓Templates approved once
- ✓Fewer back-and-forth exchanges
Sales Departments
Your teams can activate local campaigns faster.
- ✓Materials available 24/7
- ✓Local responsiveness
- ✓Consistent rollout
Local Teams
Users can work independently, with no graphic design skills required.
- ✓Guided experience
- ✓Local customization
- ✓Centralized ordering
A complete ecosystem
Everything you need to make your communications more responsive
From your business challenges to the field, we design the complete ecosystem that connects your teams, resources, and communication materials.
Study & analysis
We support you from the very first stages of your project with an in-depth analysis of your needs.
Tailor-Made Development
We design and develop bespoke solutions fully tailored to your specific needs and business challenges.
Project Management
Monitoring your project is at the heart of our approach to ensuring success and efficiency.
Support and follow-up
We will support you in getting to grips with your solutions through a comprehensive support and training package.
Graphic Design Services
IPOCAM provides you with a graphic design tool dedicated to the agri-food industry, fully customisable and perfectly integrated with your brand guidelines.
Print Services
All production is carried out in our own facilities or by trusted production partners, ensuring exceptional quality at every stage of the printing process.
Our Strategy
End-to-end support
Trust our expertise to transform your ideas into impactful marketing materials and strengthen your presence with partners and customers alike.
Contact us
What if we talked about your project?
Do you have a communication project, a question about our platforms, or simply want to discuss your needs for HORECA materials?
Visit us at :
46 rue de la Moselle 88 190, Golbey
Contact us by email:
contact@ipocam.fr
Call us:
03.72.54.00.74